Emissary Authors Podcast
The Emissary Authors Podcast is a production of Emissary Publishing where we help faith-based founders, executives, and entrepreneurs tell the stories that matter.Visit https://publishwithemissary.com for more.Have you ever wondered what possesses authors to write books that change others’ lives?Where do they get their topics and ideas from? Why do some books cut through the noise and impact readers, while others get lost in the shuffle? How do they find epic and eternal meaning, even in ordinary, mundane places?And why is it, no matter where you look, authors find earth-shattering wisdom, compelling truth and practical application that ignites hope for others … while so many others shuffle right on past?Welcome to the Emissary Authors Podcast! The show devoted to digging deep, pulling back the curtain and finding the author’s “why.”Each week, hosts Paul Edwards and Jason Todd sit down to dive deep with successful published authors, to look for the eternal, unchanging principles they discover - in business, public service, ministry and family.When you listen to our interviews, you’ll learn how to interpret your own experiences, the power of spreading messages people can believe in, and the real meaning of not judging a book by its cover!
Emissary Authors Podcast
Why Write a Book with Matt Johnson | Episode 019
In this episode of the Emissary Authors Podcast, hosts Paul Edwards and Jason Todd have an insightful conversation with Matt Johnson, founder of Pursuing Results and author of Microfamous. The discussion revolves around the significance of authoring a book for entrepreneurs and executives. Matt shares his strategies for deciding what ideas to include in a book, the accompanying challenges, and the worth it has for the writer's personal and professional journey. Matt emphasizes how books, in combination with a strong online presence, can significantly impact business growth and transform an entrepreneur's approach to sales, business talks, and audience engagement. He also highlights how his book has been instrumental in opening new opportunities, getting on podcasts, and attracting the right clientele for his own business.
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